With 8+ years in the alcobev space & a background from Manchester Business School, Shivam is a pro in business strategy & opening up new markets. As a first-generation whiskey entrepreneur, he is redefining the whiskey landscape & building Woodsmen as India’s No. 1 Whiskey Start-up.

With roots in entrepreneurship & sound experience in AB InBev, Joseph has spearheaded campaigns for brands like Budweiser, Corona, Hoegaarden & craft beer like Hopper & Buho. Starting his journey at MICA, he is equipped with strategy and creativity to shake up the Alcobev game.

With 22+ years in the alcobev industry, Sunil’s a pro at distillery operations, excise, & sales. He started his career with Old Monk & helped launch Paul John Single Malt in India. At Woodsmen, he conducts price negotiations, excise liaising, plant operations apart from sales in HP & Chandigarh.